Digital Marketing

Digital Marketing Strategies

  • Review your digital marketing activities
  • Create an overall strategy for you including social media, email marketing and lead generation, all designed to optimise your sales funnel

Digital Marketing Plans

  • Extrapolating out from the Digital Marketing Strategy to a step by step plan
  • Create a content plan so you know what to post when
  • Brainstorm content topics based on your niche and expertise
  • Can also assist with content creation, basic graphic design and scheduling

Sales Funnels

  • Map out your sales funnel from a freebie opt-in to your paid products and services, considering the user experience and the process to elevate your ‘know, like and trust’ factor
  • Assist in the development of any missing pieces in the funnel
  • Testing to ensure a great experience throughout the process for the end user

Landing Pages for Sales & Marketing Campaigns

  • Landing page creation with WordPress or your desired software
  • Landing page layout design
  • Content creation & image selection
  • Domain registration
  • Integrations with your email marketing software, payment gateway etc

Email Marketing

  • Design email marketing templates
  • Copywriting & image selection
  • Manage email marketing campaigns

Automated Email Series

  • Design email marketing automation / welcome series
  • Copywriting & image selection
  • Testing

Social Media – Facebook, Instagram & LinkedIn

  • Setup social media accounts
  • Develop campaigns
  • Social media management
  • Content creation, including memes
  • Scheduling
  • Create Social media marketing schedules you can follow through with

Facebook Group Networking 

  • Set you up in appropriate Facebook business groups
  • Set up a schedule so you know what to post in these groups when to build your network and leads
  • Content creation
  • Scheduling

Facebook Ads

  • Add the Facebook pixel to your website
  • Set up custom conversions in your Facebook Ad account
  • Image selection and copywriting for Facebook Ads
  • Review and analysis

Influencers

  • Research appropriate influencers for your niche
  • Develop pitch
  • Reach out

SEO

  • Research top ranking keywords for your niche

Support With Other Online Tools

  • Webinars
  • Videos
  • Podcasting
  • Infographics
  • Quizzes

DIY PR

  • Advise you about relevant opportunities to pitch articles with media outlets globally (via HARO and Source Bottle)
  • Research relevant opportunities to pitch to podcasters
  • Research relevant opportunities and topics to pitch to specific media outlets
  • Plan pitches
  • Copywriting
  • Proactive pitching of PR

Awards Applications

  • Advice of Australian and International award opportunities
  • Plan applications
  • Copywriting and content development

Blogging

  • Develop list of topics based on your niche, keywords and your expertise
  • Plan blogs / articles
  • Research
  • Copywriting
  • Publishing
  • Turn your best blogs into promo videos using Lumen5

Opt-in / Freebie / Lead Generation

  • Determine appropriate opt-in for your tribe based on your niche and expertise
  • Research
  • Content Creation
  • Basic design

Document and Image Creation with Canva Graphic Design

  • Conceptualise graphic design requirements
  • Image selection and copywriting

Training & Coaching

  • Setting you up with a VA
  • Develop standards / document processes
  • Teach you, your team or your VA how to take over so you can focus on growing your business
  • Ongoing coaching for accountability and business growth

 

Contact us to find out more!